Applied Storytelling for Organisations

Brand narrative, creative strategy and story-led development for companies, institutions and cultural organisations.

Based in the U.K. Working Internationally.

What I Do

Production Design


The design of narrative, environment, performance and experience.

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Creative Strategy


Aligning brand, structure and story across programmes and organisations.

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Narrative Consultancy


Applying story architecture and interactive thinking to performance, brand and broadcast.

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Meaning emerges through interaction

Case Study:
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More Than Parties : Adventures


Party Quest was a mobile, escape room-inspired party experience for children. I created it after identifying a gap in the market for story-led, interactive experiences that could travel to homes, schools and venues. I designed the games, wrote the narratives, built the sets and ran the business, from pricing and bookings through to delivery. The format proved commercially viable and adaptable, and during COVID I reworked it into a home-based version to keep it running. The project gave me hands-on experience in designing live interactive formats that balance creativity, logistics and sustainability.

Find Out More
- Worked in collaboration with -
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Work delivered across the UK, Europe, Australasia, and Asia.

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