Branding.
It started with Party Quest - a children's party company of my own design. Turns out that other people loved my website and designs so much, that they wanted me to do it for them too.
Much like many of my other skillsets - I am self taught. But that doesn't mean I'm any less valuable. My background in the arts, writing, and theatre actually give me a holistic view of branding. But it is my passion for immersive experiences that really allows me to bring a brand to life.
REBRANDS.
Shooting star entertainments
Full value alignment
I first came to Shooting Star Entertainments as an actor, but after my second year on tour, director Kate Maunder approached me about creating some posters and updating the website. What they had was functional, but lacked aesthetics that really showed everyone what they were about. Four years down the line and they now have a brand that emphasises their wholesome, educational values.
I have since come on board as a full time marketing manager for the company, and have developed their website, posters, photos, documents and more, all in the name of brand consistency.
UNPUZZLED THEATRE COMPANY
A VIsual upgrade
Unpuzzled Theatre Company is a wonderful company that is tackling the inequalities of the arts in education. This is such a powerful mission that, when they came to me, I couldn't help but feel that their simple branding just didn't do them justice.
The clarity of their visuals was still important - an easy-to-look-at logo paired with some more nuanced artwork helped to upgrade their aesthetic, giving them a more sophisticated brand focused on their values.
GENUS WATER
A TOUCH OF ENERGY
Not much was needed for the water softener giants that were Genus Water.
I joined them as a marketing manager shortly after a rather expensive rebrand in 2021, only to find that it lacked the kind of character that could help it appeal to more modern audiences.
I created a 76-page brand guideline book outlining their brand and my suggested additions as guidance for them moving forward, alongside an entire hard drive of visual and written assets that would boost their brand. Unfortunately they opted not to move forward with my designs and were subsumed by competitors Kinetico completely shortly after I left.
BRAND BOARDs.
LOGOS.
SERVICES.
They say everyone has a story in them.
Let me help you to tell yours.
Content Creation
Know your brand inside out and just need help with telling your story? I can mimic and elevate your writing and visuals to reflect the essence of your vision.
Brand Consultation
Is your brand message unclear? Perhaps you've collectively lost your way? Let me analyse your company and help steer you back to safety.
Brand Development
Starting from scratch? Need a new look? I will collaborate with you to help effectively communicate your ideal vision and values to your customers.
Branding...
MORE THAN PRETTY GRAPHICS
Brand isn't just your website or logo or designs. It's how your employees talk to customers. It's how your employees talk to each other. It is the invisible connections between every single element of your company, and the relationships they have. It is the soul of what you are as a collective.
It is my passion to help you get in touch with that - and stay in touch with that.
